For Brands

Stop guessing. Query the engine.

CURNT reads every relevant piece of creator content and turns it into structured signal. For every campaign, you get ranked creators, ranked posts and the exact reasoning behind each match.

Request Demo How the engine works
Use cases

What you can actually do with it.

Three ways brand teams are already using CURNT to run creator marketing with signal instead of instinct.

01 · Pre-campaign

Pick the right creator.

Send us your brief. Get back a ranked shortlist across our network — each creator scored on performance, themes, sentiment and brand-fit against your specific campaign.

~92% of matches within campaign budget window
02 · Live campaign

Track content as it drops.

Every sponsored post gets scored the moment it goes live. Compare against benchmarks, catch underperformers early, understand why something worked (or didn't).

<5s from post live to CURNT score
03 · Post-campaign

Learn. Then rehire.

Structured performance report per creator. Which formats worked. Which audiences responded. Rebook winners with confidence, replace under-performers with data.

4 signal layers analyzed per post
The shift

From vibes to signal.

Most creator picks today are made on follower count, agency vibes and internal instinct. CURNT gives you data behind the decision — without changing how you run the campaign.

How you decide
Vibes-based
Spreadsheets & instinct
CURNT
Content-analyzed
Basis for picking
follower_count
content_analysis
Performance signal
post-hoc, manual
real-time, structured
Content theme mapping
Sentiment analysis
Brand-fit at content level
Explainable ranking
You keep the relationship
You keep the budget
Time to shortlist
days-weeks
minutes
Query interface

Brief in. Ranked creators out.

Describe your campaign in a sentence. Get back the top matches from our verified network — with the full reasoning behind each score.

  • Natural language briefs. No structured forms.
  • Every match explained across all four signal layers.
  • Budget-aware filtering built in.
  • Export to your CRM or share directly with the team.
Your brief
"Skincare launch, Nordic audience 25–40, wants real-routine content over polished, budget 100k SEK."
Top matches
NL
Nova Lindberg
Skincare · routine themes · 62% positive sentiment
92
HS
Hanna Strand
Lifestyle · beauty crossover · high save rate
87
TK
Tilde Kindahl
Beauty · Nordic audience 78% · above-avg engagement
83
40+
Verified creators
4
Signal layers
100
Point scoring scale
0%
Cut of your budget
Questions

Frequently asked

Do you take a cut of the campaign?+
No. CURNT is priced as an intelligence layer, not a middleman. Your budget flows directly to the creator (or their management). We charge for access to the query engine.
How is the CURNT Score calculated?+
Four independent signal layers — performance, themes, sentiment, brand-fit — normalized and weighted against your specific campaign brief. Every score is fully explainable, no black box.
Who owns the creator relationship?+
You do. Contracts, contact, content and payment flow directly between your team and the creator (or their management). We surface the signal — you run the campaign.
Where does the content data come from?+
Three sources: public content (scraped from IG/TikTok/YouTube), verified content (via authenticated API pulls when a creator connects), and campaign data (post-campaign performance from our network).
Is the platform live?+
We're in pilot. Onboarding a small group of brands to run real campaigns through the engine while we sharpen the model. Request Demo to be in the first cohort.
Pilot access

Build the decision layer with us.

We're onboarding a small group of brands to run early campaigns through CURNT. If you want data behind your next creator pick, tell us about your team.

Request Demo