Creator marketing runs on vibes. That has to end.
Today, most creator picks are made on follower count, agency intuition and internal instinct. Brands overpay for reach that doesn't fit. Creators are judged on public numbers that miss the whole story. Every campaign starts from zero — no memory, no learning, no signal.
We think there's a better way.
CURNT is the content intelligence engine for creator marketing. We ingest every relevant piece of creator content, score it across four signal layers — performance, themes, sentiment and brand-fit — and turn it into structured decision-support for brands.
Nobody in this ecosystem loses their relationship, their contract or their cut. We don't take one. We just give everyone better signal to work with.
An engine. Not another agency.
Query, don't guess.
Score creators against your specific brief across four signal layers. Justify picks with data. Keep the relationship — we don't touch contracts or budgets.
Be seen for real.
Get analyzed and be represented by your actual content — themes, sentiment, brand-fit. Direct outreach only. Free forever, zero cut.
Defend with signal.
Free benchmarks against the market. Priority visibility. All brand outreach flows through you. We amplify your value — we don't compete with it.
Three layers of data. Four layers of signal.
Every score is built from a stack of data with different provenance. Public content for discovery. Verified analytics for truth. Campaign data as our moat — sharpening the model every week.
That stack feeds four signal layers per post: performance, themes, sentiment and brand-fit. Together they turn creator marketing from a gut decision into a defensible one.
We're in pilot — onboarding a small group of brands, creators and managements to build the future of decision-driven creator marketing. Come with us.